Attention Internet Shoppers
Newsweek Web Exclusive - RETAIL |Â Nov 20, 2008
Bargain hunters are headed online again this year. But will they really find cheaper prices?

Online shopping for bargain. courtesy of caltechsa.co.za
By Caitlin McDevitt
Judging from the grim holiday retail outlook, the Grinch seems to be getting his way this year. The latest bad news is that Internet-retail-sales growth has hit a seven-year low, climbing only 1 percent in October compared to the year-ago period, according to market-research firm ComScore.
But it’s not all bad. At least Internet retailers are doing better than their bricks-and-mortar counterparts. A new survey by The Conference Board and the research firm TNS shows that planned online holiday spending will be up 9 percent from last year, to $42.5 billion—compared to a meager 1.5 percent growth rate in storefront spending. According to that survey, 36 percent of people polled said they planned to spend $100 to $499 online this holiday season (up from 35 percent last year). The sub-$100 category is also growing, with 32 percent saying they would spend that amount online this year versus 29 percent last year. The Conference Board survey found that books, clothes, movies and toys are at the top of e-shopping lists.


















































