Obama Election Ushering In First Internet Presidency
InformationWeek - November 5, 2008 06:34 PM
Pioneering use of Web 2.0 and social networking technologies by the president-elect’s campaign has seemingly transformed politics, and could influence government as well.

President-elect Senator Barack Obama stands on stage with his family as he is greeted by supporters during his election night rally after being declared the winner of the 2008 Presidential Campaign in Chicago, November 4, 2008. (REUTERS/Shannon Stapleton)
By Mitch Wagner
The 2008 presidential election marked two great changes of the guard. The biggest immediate change, of course, was the election of an African-American Democrat as the next president of the United States.
But perhaps a bigger change over the long term was the crowning of the Internet as the king of all political media. It was the end of the era of television presidency that started with JFK, and the beginning of the Internet presidency.
“Barack Obama built the biggest network of supporters we’ve seen, using the Internet to do it,” Joe Trippi, an Internet political and business consultant who pioneered the use of the Internet in politics managing Howard Dean campaign in 2004, and who managed John Edwards’ campaign in this election, told InformationWeek. “I don’t think there’s any doubt that communication through YouTube and other social networks put him over the top.”
















































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